54.7% of Retail Brands now Have Their Own Product Line
Businesses are rapidly growing their branded product lines in an attempt to meet changing consumer behaviour. Private labels now account for over 54.7% of sales made at grocery stores. Retailer-owned products not being seen as a cheap alternative anymore, but instead, a way to convey luxury and exclusivity. Price-Led Positioning is No Longer Dominating UK Supermarkets Small UK businesses are aggressively growing, with price-led positioning becoming a dated trend. It’s becoming evident that brands are...










