British Airways named Founding Partner of transformed Olympia in landmark multi-year deal
British Airways has been unveiled as the first Founding Partner of the newly transformed Olympia, marking a major collaboration between two heritage British brands as the £1.3 billion redevelopment of the London destination enters its final phase. The multi-year, multi-million-pound partnership will give the airline naming rights to two new flagship venues and integrate Olympia into British Airways’ loyalty programme, offering exclusive benefits to its members. Olympia, originally opened in 1886 as an exhibition hall,...










